| Analyzing the past to prepare for the future: Writing a literature review J Webster, RT Watson MIS Quarterly 26 (2), iii-xiii, 2002 | 6410 | 2002 |
| Service quality: a measure of information systems effectiveness LF Pitt, RT Watson, CB Kavan MIS quarterly, 173-187, 1995 | 2517 | 1995 |
| WebQual: A measure of website quality ET Loiacono, RT Watson, DL Goodhue Marketing theory and applications 13 (3), 432-438, 2002 | 1184 | 2002 |
| Information systems and environmentally sustainable development: energy informatics and new directions for the IS community RT Watson, MC Boudreau, AJ Chen MIS quarterly, 23-38, 2010 | 1025 | 2010 |
| WebQual: An instrument for consumer evaluation of web sites ET Loiacono, RT Watson, DL Goodhue International Journal of Electronic Commerce 11 (3), 51-87, 2007 | 801 | 2007 |
| The World Wide Web as an advertising medium P Berthon, LF Pitt, RT Watson Journal of advertising research 36 (1), 43-54, 1996 | 740 | 1996 |
| U-commerce: expanding the universe of marketing RT Watson, LF Pitt, P Berthon, GM Zinkhan Journal of the Academy of marketing science 30 (4), 333-347, 2002 | 602 | 2002 |
| Using a GDSS to facilitate group consensus: Some intended and some unintended consequences RT Watson, G DeSanctis, MS Poole MIS Quarterly, 463, 1988 | 554 | 1988 |
| Measuring information systems service quality: lessons from two longitudinal case studies RT Watson, LF Pitt, CB Kavan MIS quarterly, 61-79, 1998 | 477 | 1998 |
| Measuring information systems service quality: concerns for a complete canvas LF Pitt, RT Watson, CB Kavan MIS quarterly, 209-221, 1997 | 434 | 1997 |
| Key issues in information systems management: an international perspective RT Watson, GG Kelly, RD Galliers, JC Brancheau Journal of management information systems 13 (4), 91-115, 1997 | 409 | 1997 |
| Information systems and ecological sustainability C Standing, P Jackson, AJW Chen, MC Boudreau, RT Watson Journal of Systems and Information Technology, 2008 | 394 | 2008 |
| Research commentary: Transformational issues in researching IS and net-enabled organizations DW Straub, RT Watson Information Systems Research 12 (4), 337-345, 2001 | 388 | 2001 |
| Location-based services IA Junglas, RT Watson Communications of the ACM 51 (3), 65-69, 2008 | 383 | 2008 |
| Culture: A fourth dimension of group support systems RT Watson, TH Ho, KS Raman Communications of the ACM 37 (10), 44-55, 1994 | 358 | 1994 |
| Green IS: Building sustainable business practices MC Boudreau, A Chen, M Huber Information systems: A global text, 1-17, 2008 | 334 | 2008 |
| The penguin’s window: Corporate brands from an open-source perspective LF Pitt, RT Watson, P Berthon, D Wynn, G Zinkhan Journal of the Academy of Marketing Science 34 (2), 115-127, 2006 | 307 | 2006 |
| Electronic commerce: the strategic perspective RT Watson, P Berthon, LF Pitt, GM Zinkhan | 293 | 2018 |
| Computer-mediated communication and majority influence: Assessing the impact in an individualistic and a collectivistic culture BCY Tan, KK Wei, RT Watson, DL Clapper, ER Mclean Management Science 44 (9), 1263-1278, 1998 | 287 | 1998 |
| The influence of home page complexity on consumer attention, attitudes, and purchase intent GL Geissler, GM Zinkhan, RT Watson Journal of Advertising 35 (2), 69-80, 2006 | 280 | 2006 |
