How social ties contribute to collective actions on social media: A social capital approach L You, L Hon Public Relations Review 45 (4), 101771, 2019 | 71 | 2019 |
The bystander effect in cyberbullying on social network sites: Anonymity, group size, and intervention intentions L You, YH Lee Telematics and Informatics 45, 101284, 2019 | 56 | 2019 |
Testing the effects of reputation, value congruence and brand identity on word-of-mouth intentions L You, LC Hon Journal of Communication Management 25 (2), 160-181, 2021 | 27 | 2021 |
The role of psychological proximity and social ties influence in promoting a social media recycling campaign AR Lee, L Hon, J Won, L You, T Oloke, S Kong Environmental Communication 14 (4), 431-449, 2020 | 26 | 2020 |
Measuring consumer digital engagement and political consumerism as outcomes of corporate political advocacy L You, L Hon Public Relations Review 48 (5), 102233, 2022 | 18 | 2022 |
The hitchhiker’s guide to a credible and socially present robot: Two meta-analyses of the power of social cues in human–robot interaction K Xu, M Chen, L You International Journal of Social Robotics 15 (2), 269-295, 2023 | 13 | 2023 |
Exploring predictors of consumer digital engagement and political consumerism in corporate political advocacy L You, R Wang, X Lan, L Hon Telematics and Informatics 79, 101955, 2023 | 7 | 2023 |
How value congruence and issue relevance affect consumer reactions to corporate political advocacy L You, L Hon, YH Lee International Journal of Business Communication, 23294884231200858, 2023 | 5 | 2023 |
How political ideology affects the communication of organizational relations: A social network approach L You, X Zhao, S Xu Public Relations Review 50 (2), 102451, 2024 | 3 | 2024 |
What makes employees become activists? Investigating employee activism in the AI community J Jin, L You Internal Communication and Employee Engagement, 171-184, 2023 | 2 | 2023 |
From virtual voices to real impact: Authenticity, altruism, and egoism in social advocacy by human and virtual influencers L You, F Liu Technological Forecasting and Social Change 207, 123650, 2024 | 1 | 2024 |
The Bystander Effect: Why Do Witnesses Refrain from Acting in Cyberbullying Cases? L You OSF, 2023 | 1 | 2023 |
When my organization is socially irresponsible: the joint effect of moral obligation and ideological psychological contract in digital employee activism L You, J Jin Social Responsibility Journal, 2024 | | 2024 |
Fake News in the Business World: The Main Types and the Implications of the 2016 US Presidential Election X Lan, L You Public Relations Journal 13 (4), 2020 | | 2020 |