Tony Haitao Cui
Tony Haitao Cui
Ecolab-Pierson M. Grieve Chair in International Marketing, Professor of Marketing, University of
Verified email at - Homepage
Cited by
Cited by
Fairness and channel coordination
TH Cui, JS Raju, ZJ Zhang
Management science 53 (8), 1303-1314, 2007
Reference dependence in multilocation newsvendor models: A structural analysis
TH Ho, N Lim, TH Cui
Management Science 56 (11), 1891-1910, 2010
Contract preferences and performance for the loss-averse supplier: Buyback vs. revenue sharing
Y Zhang, K Donohue, TH Cui
Management Science 62 (6), 1734-1754, 2016
Behavioral models of managerial decision-making
A Goldfarb, TH Ho, W Amaldoss, AL Brown, Y Chen, TH Cui, A Galasso, ...
Marketing Letters 23 (2), 405-421, 2012
The benefit of uniform price for branded variants
Y Chen, TH Cui
Marketing Science 32 (1), 36-50, 2013
The length of product line in distribution channels
Y Liu, TH Cui
Marketing Science 29 (3), 474-482, 2010
Fairness ideals in distribution channels
TH Cui, P Mallucci
Journal of Marketing Research 53 (6), 969-987, 2016
A price discrimination model of trade promotions
TH Cui, JS Raju, ZJ Zhang
Marketing Science 27 (5), 779-795, 2008
Cognitive hierarchy in capacity allocation games
TH Cui, Y Zhang
Management Science 64 (3), 1250-1270, 2018
When acquisition spoils retention: Direct selling vs. Delegation under CRM
Y Dong, Y Yao, TH Cui
Management Science 57 (7), 1288-1299, 2011
Responses to rival exit: Product variety, market expansion, and preexisting market structure
CR Ren, Y Hu, TH Cui
Strategic Management Journal 40 (2), 253-276, 2019
Behavioral research and empirical modeling of marketing channels: Implications for both fields and a call for future research
RJ Meyer, J Vosgerau, V Singh, JE Urbany, G Zauberman, MI Norton, ...
Marketing Letters 21 (3), 301-315, 2010
Informational Challenges in Omnichannel Marketing: Remedies and Future Research
TH Cui, A Ghose, H Halaburda, R Iyengar, K Pauwels, S Sriram, C Tucker, ...
Journal of Marketing 85 (1), 103-120, 2021
Service failure recovery and prevention: Managing stockouts in distribution channels
Y Dong, K Xu, TH Cui, Y Yao
Marketing Science 34 (5), 689-701, 2015
Price competition in the presence of social comparison and demand uncertainty
Y Zhou, M Hu, TH Cui
Rotman School of Management Working Paper, 2016
Competitive analysis of hierarchically strategic firms
TH Cui, Z Xiao
working paper, University of Minnesota, 2016
Is simplicity the ultimate sophistication? the superiority of linear pricing
TH Cui, G Kong, B Pourghannad
Production and Operations Management 29 (7), 1767-1788, 2020
Incorporating behavioral factors into operations theory
TH Cui, Y Wu
The Handbook of Behavioral Operations, 89-119, 2018
S-shaped incentive schemes and pay caps
TH Cui, JS Raju, M Shi
Available at SSRN 1799294, 2011
Pricing Cause-Related Marketing Products
P Mallucci, G John, TH Cui
Available at SSRN 3459009, 2019
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