Nike, Colin Kaepernick, and the politicization of sports: Examining perceived organizational motives and public responses JK Kim, H Overton, N Bhalla, JY Li Public Relations Review 46 (2), 101856, 2020 | 136 | 2020 |
Effect of message interactivity on product attitudes and purchase intentions HK Ott, M Vafeiadis, S Kumble, TF Waddell Journal of Promotion Management 22 (1), 89-106, 2016 | 79 | 2016 |
Corporate social responsibility and the nonprofit sector: Assessing the thoughts and practices across three nonprofit subsectors RD Waters, HK Ott Public Relations Journal 8 (3), 2014 | 68 | 2014 |
Communicating sustainability online: An examination of corporate, nonprofit, and university websites H Ott, R Wang, D Bortree Climate and Sustainability Communication, 129-146, 2018 | 67 | 2018 |
Calling all volunteers: The role of stewardship and involvement in volunteer-organization relationships VS Harrison, A Xiao, HK Ott, D Bortree Public Relations Review 43 (4), 872-881, 2017 | 67 | 2017 |
Examining public perceptions of CSR in sport J Kim, H Overton, K Hull, MChoi Corporate Communications: An International Journal 23 (4), 629-647, 2018 | 40 | 2018 |
Examining consumer attitudes toward CSR and CSA messages H Overton, JK Kim, N Zhang, S Huang Public Relations Review 47 (4), 1-8, 2021 | 37 | 2021 |
Testing the viability of emotions and issue involvement as predictors of CSA response behaviors. H Overton, M Choi, J Weatherred, N Zhang Journal of Applied Communication Research 48 (6), 695-713, 2020 | 35 | 2020 |
Examining cultural impacts on consumers' environmental CSR outcomes N Bhalla, H Overton Corporate Communications: An International Journal 24 (3), 569-592, 2019 | 25 | 2019 |
Examining the impact of message frames on information seeking and processing: A new integrated theoretical model H Overton Journal of Communication Management 22 (3), 327-345, 2018 | 25 | 2018 |
Predicting public support: applying theory to prosocial behaviors BW McKeever, R McKeever, G Pressgrove, H Overton Journal of Communication Management 23 (4), 298-315, 2019 | 23 | 2019 |
What motivates the public? The power of social norms in driving public participation with organizations F Yang, HK Ott Public Relations Review 42 (5), 832-842, 2016 | 21 | 2016 |
Examining native CSR advertising as a post-crisis response strategy L Wu, H Overton International Journal of Advertising 41 (2), 354-381, 2022 | 20 | 2022 |
Examining the rage donation trend: Applying the anger activism model to explore communication and donation behaviors L Austin, H Overton, B McKeever, DS Bortree Public Relations Review 46 (5), 1-8, 2020 | 19 | 2020 |
Double Play!: Examining the relationship between MLB’s Corporate Social Responsibility and sport spectators’ behavioral intentions J Kim, H Ott, K Hull, M Choi International Journal of Sport Communication 10 (4), 508-530, 2017 | 19 | 2017 |
Communicative action and supportive behaviors for environmental CSR practices: An attitude-based segmentation approach. JY Li, H Overton, N Bhalla Corporate Communications: An International Journal 25 (2), 171-186, 2020 | 16 | 2020 |
Examining the role of culture in shaping public expectations of CSR communication in the United States and China HK Ott, A Xiao Asian Journal of Public Relations 1 (1), 57-83, 2017 | 16 | 2017 |
Identifying Frames of the COVID-19 Infodemic: Thematic Analysis of Misinformation Stories Across Media E Mohammadi, I Tahamtan, Y Mansourian, H Overton JMIR Infodemiology 2 (1), e33827, 2022 | 12 | 2022 |
When organizational advocacy and public advocacy intersect in CSR: Examining stage of partnership and activism in CSR partnerships. M Choi, H Overton, R McKeever The Journal of Public Interest Communications 2 (2), 264-288, 2018 | 12 | 2018 |
Is native advertising effective for corporate social responsibility messaging?: How advertising recognition affects consumer responses to proactive versus reactive CSR L Wu, H Overton Journal of Advertising Research 61 (4), 382-396, 2021 | 8 | 2021 |