Stephen Tagg
Stephen Tagg
Reader in Marketing, University of Strathclyde
Verified email at
Cited by
Cited by
Selecting celebrity endorsers: The practitioner's perspective
BZ Erdogan, MJ Baker, S Tagg
Journal of advertising research 41 (3), 39-48, 2001
The happy story of small business financing
E Vos, AJY Yeh, S Carter, S Tagg
Journal of Banking & finance 31 (9), 2648-2672, 2007
Development and evaluation of a mass media Theory of Planned Behaviour intervention to reduce speeding
M Stead, S Tagg, AM MacKintosh, D Eadie
Health education research 20 (1), 36-50, 2005
The latent demand for bank debt: characterizing “discouraged borrowers”
M Freel, S Carter, S Tagg, C Mason
Small business economics 38, 399-418, 2012
Invisible businesses: The characteristics of home-based businesses in the United Kingdom
CM Mason, S Carter, S Tagg
Regional Studies 45 (5), 625-639, 2011
Distance estimation in cities
D Canter, SK Tagg
Environment and behavior 7 (1), 59-80, 1975
Life story interviews and their interpretation
SK Tagg
The research interview: Uses and approaches, 163-199, 1985
Online shopping environments in fashion shopping: An SOR based review
F Kawaf, S Tagg
The marketing review 12 (2), 161-180, 2012
The construction of online shopping experience: A repertory grid approach
F Kawaf, S Tagg
Computers in Human Behavior 72, 222-232, 2017
Bank loan officers' perceptions of business owners: The role of gender
F Wilson, S Carter, S Tagg, E Shaw, W Lam
British Journal of Management 18 (2), 154-171, 2007
Beyond portfolio entrepreneurship: multiple income sources in small firms
S Carter, S Tagg, P Dimitratos
Entrepreneurship & Regional Development 16 (6), 481-499, 2004
Social constructionism and personal constructivism: Getting the business owner's view on the role of sex and gender
F Wilson, S Tagg
International Journal of Gender and Entrepreneurship 2 (1), 68-82, 2010
Charity retailers in competition for merchandise: Examining how consumers dispose of used goods
SA Hibbert, S Horne, S Tagg
Journal of Business Research 58 (6), 819-828, 2005
Lifting the barriers to growth in UK small businesses
S Carter, C Mason, S Tagg
FSB Biennial Membership Survey, University of Stirling, Stirling, 2004
Measuring sense of community in the military: Cross‐cultural evidence for the validity of the brief sense of community scale and its underlying theory
J Wombacher, SK Tagg, T Bürgi, J MacBryde
Journal of Community Psychology 38 (6), 671-687, 2010
Effects of demographic factors on bank customers’ attitudes and intention toward Internet banking adoption in a major developing African country
OP Onyia, SK Tagg
Journal of Financial Services Marketing 16, 294-315, 2011
Measuring market orientation in the Indonesian retail context
AW Soehadi, S Hart, S Tagg
Journal of strategic marketing 9 (4), 285-299, 2001
Towards a universal model of internet banking adoption: Initial conceptualization
T Suzanne Harrison, O Peter Onyia, S K. Tagg
International Journal of Bank Marketing 32 (7), 647-687, 2014
Giving at risk? Examining perceived risk and blood donation behaviour
L Barkworth, S Hibbert, S Horne, S Tagg
Journal of Marketing Management 18 (9-10), 905-922, 2002
Perceptions and experience of employment regulation in UK small firms
S Carter, C Mason, S Tagg
Environment and Planning C: Government and Policy 27 (2), 263-278, 2009
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