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Quetzali Madera
Quetzali Madera
Other namesElizabeth Quetzali Madera Hernandez
Computer Science
Verified email at tectijuana.edu.mx
Title
Cited by
Cited by
Year
A method based on Interactive Evolutionary Computation and fuzzy logic for increasing the effectiveness of advertising campaigns
Q Madera, O Castillo, M García-Valdez, A Mancilla
Information Sciences 414, 175-186, 2017
212017
Ad text optimization using interactive evolutionary computation techniques
Q Madera, M García-Valdez, A Mancilla
Recent Advances on Hybrid Approaches for Designing Intelligent Systems, 671-680, 2014
82014
Fuzzy logic for improving interactive evolutionary computation techniques for ad text optimization
Q Madera, M Garcia, O Castillo
Novel Developments in Uncertainty Representation and Processing: Advances in …, 2016
52016
Interactive evolutionary computation with adaptive mutation for increasing the effectiveness of advertisement texts
Q Madera, O Castillo, M Garcia, A Mancilla
2016 IEEE Symposium Series on Computational Intelligence (SSCI), 1-6, 2016
32016
A method for optimizing a bidding strategy for online advertising through the use of intuitionistic fuzzy systems
Q Madera, O Castillo, M García-Valdez, A Mancilla, E Sotirova, S Sotirov
Notes on Instuitionistic Fuzzy Sets 22 (2), 99-107, 2016
32016
A Method Based on Interactive Evolutionary Computation for Increasing the Effectiveness of Advertisement Texts
Q Madera, M García-Valdez, O Castillo, A Mancilla
Proceedings of the Companion Publication of the 2015 Annual Conference on …, 2015
32015
Bidding strategies based on type-1 and interval type-2 fuzzy systems for Google AdWords advertising campaigns
Q Madera, O Castillo, M Garcia, A Mancilla
Nature-inspired design of hybrid intelligent systems, 99-113, 2017
22017
Bidding strategies based on type-1 and interval type-2 fuzzy inference systems for google adwords advertising campaigns
Q Madera, O Castillo, M Garcia-Valdez, A Mancilla
2016 IEEE 8th International Conference on Intelligent Systems (IS), 133-138, 2016
12016
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